
Agency: Serviceplan Russia
Client: Aeroflot
2018-2023
Development and updating of the brand's visual identity, including key elements of corporate style.
Design of marketing and corporate materials: advertising layouts, postcards, brochures, souvenirs and other brand media.
Management and supervision of the work of the design team.
100th Anniversary of Aeroflot
Development of identity for the company's anniversary
Developed a logo and corporate identity for a large-scale Aeroflot campaign dedicated to the brand's 100th anniversary, which was present in all company materials for two years. Developed a brand book regulating the use of the corporate identity on all media.
The campaign included a range of communications and marketing materials across a range of media formats: aircraft liveries, website, app, digital and print advertising, exhibition stands, calendars, brochures, merchandise and more.


Videocases for campaign
Design of communication materials



Development of a brand book


Design of a stand for the Moscow Economic Forum



One of the rejected corporate identity options


Examples of corporate materials
Illustrations for corporate calendar




Design of a premium sales office



Interactive Annual Report Design


Development of a corporate logo

